. 서 론
어느 집 화장실에서나, 우리또래 여대생의 화장대 한쪽 구석에서 흔히 볼 수 있는 화장품. 처음으로 재활용 쓰레기통에 넣어보았던 화장품. - 바디샵(The Body Shop)
항상 화장품을 쓰면서 "왜 화장품 유리용기는 재활용 할 수 없는가?"를 생각했던 우리에게 바디샵의 제품들은 나에게 인상적일
risk because internet is the cheapest place where one can purchase a product. However with electronics, consumers are most worried with minimizing their financial risk”
Perceive risk refers to the individual’s subjective belief about potentially negative consequences from his/her decision.
4 risks are most relevant for internet shoppers:
Financial
Product performance
Psychological
Tim
shopping will fit my perceptions
o Because I’m afraid to get counterfeit when shopping online
o Because I’m afraid that goals from a online store will not always meet my expectations
Thank you very much for your participation!!!
VI. Survey Analysis
1. A g e
Frequency Percent Valid Percent Cumulative Percent
Valid Male 76 40.2 40.4 40.4
Female 112 59.3 59.6 100.0
Risk : Purchasers of diamonds and fine jewelry may not choose to shop online because online distribution channel has a lot of inconvenience itself. For example, consumers want to physically handle and examine products, especially when they buy luxury products such as diamonds. Also, they concern about the security of online transactions and the privacy of personal information. They have to wait u
1. 소셜커머스란?
소셜커머스는 최근 이슈화 된 전문용어로서 디지털 트렌드인 “소셜미디어”와 “e-커머스”의 융합에서 유래된 단어이다. IBM은 소셜커머스를 “포럼, 커뮤니티와 더불어 별점, 리뷰, 블로그, 마이크로 블로그 등을 통하여 소비자들의 적극적 참여를 유도하고 보여줌으로써 소비자
1. Cultural risk
It is the possibility that business will go terribly wrong as a result of a Lack of understanding about executing in a new, culturally foreign market or context. Simply it is a risk that is caused by a lack of understanding about another culture. And its typical case is "Wal-Mart"
2. Wal-Mart
Wal-Mart is a US-based discount store. it Spread across all 50 states of US a
Summary
This report is the review of UNIQLO, a leading casual apparel retailer in the world. UNIQLO is known for its high quality, fashionable clothes and affordable price. This report will discuss the reasons behind UNIQLO’s success, popularity and how it makes use of Information Technologies to compete among its competitors. This report is to examine the organization structure, value chain a
1. Introduction of UNIQLO
1.1 Company Overview
Name : FAST RETAILING CO., LTD.
Established : May 1, 1963
Head Office : 717-1 Sayama, Yamaguchi City, Yamaguchi 754-0894, Japan
Tokyo Office : Midtown Tower, Akasaka 9-7-1, Minato-ku,
Tokyo 107-6231, Japan
Number of Full-time Employees (Consolidated) : 15,915 (As of February 29, 2012)
Paid-in Capital : 10,273 million yen
Number of I
Ⅰ. Introduction
1. Trend The Recent Trend within the Distribution Industries
1) Strengthened attempts of to achieve multiple changes by the business
• Increase of new attempts by the business: Multi-complex shopping stores directed by the department stores, storage markets oriented around the major supermarkets, stores specialized in stores, furniture, stationaries, shoes, etc
2)